The Monetize & publish wizard — turn a course into a complete offer · Help

Clicking Publish on a course doesn't just flip it live — it opens "Monetize & publish '<course title>'", a four-step dialog. The header reads: "Four quick choices turn this course into a complete offer. Skip any step you don't want — the suggestions are defaults, not requirements." The goal is to turn a flat-price course into a small funnel (course + checkout add-on + 1-on-1 + bundle) without you having to think like a marketer.

A step indicator runs across the top — Access · Bump · 1:1 · Bundle. Use Next and Back to move between steps; nothing is saved until you reach step 4 and click Publish course. Closing the dialog before then publishes nothing and creates nothing.

Defaults are pre-filled from your course. Titles use the course name, and prices are suggested off the course price (the bump at ~30%, a 1:1 at ~4×). You can overwrite every field, and you can change all of these later from the course settings — none of it is locked in by publishing.

Step 1 — Access: how will students get in?

This sets the buyer flow and the access duration. There are three choices; pick one (One-time purchase is selected by default):

One-time purchase — lifetime access for one flat price. Best for self-paced content. This is the default.
Payment plan — split the price across multiple charges. Lowers the entry bar without dropping the headline price.
Membership only — the course is locked unless the buyer holds your membership. Use this to drive recurring revenue.

You can change the access model later from the course settings — picking one here is not permanent.

Step 2 — Bump: add a checkout add-on?

A bump is a single low-friction checkbox on the checkout page. The buyer ticks it without leaving the flow, so it converts well. The guidance shown is: price it at about 30% of the course price. You have three modes:

Use an existing download — pick one of your existing download products from the dropdown. (This mode only appears if you already have at least one download product in the workspace.) The dropdown shows each product's title and its price.
Create a resource pack now — spins up a brand-new download-kind product using the Title and Price fields below the options. You can attach the actual files later from the storefront; the product is created published with no files attached yet.
Skip the bump — no checkbox on checkout. You can add one later from the course settings.

If you choose Create a resource pack now, two fields appear: Title (defaults to '<course title> — Resource pack') and Price in your course currency (defaults to ~30% of the course price, or ₹99 if that rounds to zero). The new product is created as a download with an empty file list — head to the storefront afterwards to upload what buyers receive.

Creating a resource pack here makes the product but does not attach any files — its file list starts empty. Remember to add the actual downloadable files from the storefront, or buyers who tick the bump get an empty pack.

Step 3 — 1:1: offer a 1-on-1 with the buyer?

A 1:1 add-on is surfaced on the "What's next" page right after purchase — not on checkout — so it's a post-purchase upsell. The guidance shown is: price it at 3–5× the course price. This step is off by default (not every instructor offers coaching).

Flip the Enable 1:1 add-on switch on. The dialog notes this 'Creates a session-kind product students can buy after checkout.'
Title — defaults to '1-on-1 with <instructor name>'.
Duration (minutes) — defaults to 60.
Price (in your course currency) — defaults to about 4× the course price, with a floor of ₹999.

When enabled, this creates a session-kind product with the duration you set. As with the bump, you can fine-tune or remove it later from the course settings or the storefront.

Step 4 — Bundle: auto-create a discounted bundle?

The final step composes the bump and 1:1 you just set up into a single bundle product at a small discount, surfaced as "Or get the complete package" on the course sales page. It's off by default.

The Create bundle switch is disabled unless at least one of the bump or the 1:1 exists — a bundle needs something to bundle. (If you skipped the bump and left the 1:1 off, the switch stays greyed out.)
Discount % — defaults to 15. The bundle's price is the sum of the individual items minus this discount, and it shows a strike-through 'was' price against that sum. The discount is clamped to a sensible range, so very large numbers won't produce a negative price.

In this version the bundle packages the resource pack and the 1:1 session — the value-add accessories — that a buyer can grab in one go alongside the course. The course itself is still delivered through its normal access path.

Publishing

On the last step the primary button reads Publish course. Clicking it does everything at once: it creates any new products you configured (the resource pack, the 1:1 session, and the bundle), saves your access model and the linked add-on products onto the course, and flips the course status to published. You'll see a confirmation toast: 'Course is live — monetize options saved.'

Skipping everything is completely valid: leave the default access model, choose Skip the bump, leave the 1:1 switch off, and leave the bundle off — clicking Publish course then just publishes the course with no add-ons, exactly like a plain publish.

Everything the wizard offers can also be set up after the fact from the course settings and the storefront. Treat the wizard as a fast on-ramp, not a one-time gate.